HOW COOL WOULD IT BE TO OPEN UP YOUR WEBSITE AND SEE βFEATURED INβ With names like THESE scrolling by.
How would it feel to walk to your officeβlook up at your wall and see all your framed features from all the top publishing houses gushing about YOUR work?
Oh!
And did I mention the Sexy SEO that comes along with this kind of press?
Hi
Gorgeous,
Seriously,
I WANT YOU TO CLOSE YOUR EYES AND FEEL INTO THE POSSIBILITY
No, you didnβt have to pay a kajillion $$$ π° to your cousinβs PR company or buy into one of those pay-to-play scammy-feeling features.π ββοΈ
You got these features the old-fashioned way.
Or imagine thisβ
youβve got a brilliant idea, you whip up a pitch in minutes,
or better yetβyou pick up the phone and call Vogue directlyβ
Because⦠Duh!
Youβre now besties with a writer in the office whoβs got your back.π
She answersβand LOVES your idea and has a pitch on her bossβs desk
by EOD.
All of a sudden...
βHOLY EFF, WE NEED TO FEATURE YOU!βπ
Emails start flooding into your inbox.
Journalists and influencers knocking at your door, eager to share you and your biz with the world,
day after day, month after month, year after year.π
This isnβt a dreamβ¦
ITβS NOT SOME FANTASY
And itβs definitely not βtoo good to be true.β
This is my reality β and it can be yours too.
THIS EXPERIENCE WILL HELP YOU...
π ATTRACT A FLOOD of editors and influencers curious about you and your offers.
π YOUR LEAD FUNNEL WILL feel like a genuinely FUN place to be and somewhere that fills you with joy, meaning, and deep satisfaction because you are connecting with tons of new clients who light you up.
π YOU WILL BECOME known for your soul gifts π and be the first person people think of when someone is looking for a recommendation for {insert your zone of genius}.
β½οΈπ HAVE MORE SKIN IN THE GAME
Getting press is like trading your tote bag for a Birkin. The upgrade is REAL! With articles linking to your name next to your greatest competitors. SEO magic sprinkled all over your biz.
π§ββοΈYouβll start to feel deep safety..
As an entrepreneur becuase there is a consistent high demand for your offerings, new people are constantly finding your articles, podcast interviews, and existing clients keep wanting to renew and go deeper because you are showing up big time.
π VIEW THE CHALLENGES THAT ARISE...
In your life & business less like failures and more as the gifts that get you closer to your big goals.
Gone are the days of living paycheck to paycheck or client to client, worrying about covering expenses each month because there is an abundance of DREAMBOAT clients eager to payYOU!
So...
Who am I and what qualifies me to be your Press High Priestess?
Great question!
My name is Susanna Merrick & Iβm an Aura Reader, Color Witch, and Fashionβs go-to Spiritual Stylist.πββοΈ
Iβve coached and read the auras of over 3,500 women, worked countless events, and traveled the world in the last 7 years in my online biz.β¨
Where did 90% of these experiences come from?
Through press and podcast features...
P.S. This week alone I have two podcast interviews, lunch with an editor at Marie Claire,
and just finished wrapping a recording of me answering questions for The Cut,
and yβall,
Itβs only a Tuesday.
Iβve done it with...
β NO COLD PITCHES
β NO PR COMPANY
β NO PAYING-TO-PLAY ADS
Iβve done it by building amazing connections and putting aside a few hours a quarter to nurture my network of Editors, Writers, and Producers with custom systems and workflows.
Oh!
And have I mentioned that Iβm a toddler mom?
Who also has ADHDβand who used to get overwhelmed at the thought of being a mom and a biz owner?!π±
And thought I βcouldnβt handleβ a lot of success because I was a college dropout whose job before this was nannying.π
Now I run a multi 6-figure business from the comfort of my home.π€
AND
I spend way less time creating content and selling my services online BECAUSE I have a constant flow of new clients hitting my inbox each month.π
What might surprise you isβ¦
I donβt consider myself a writer nor have I ever written any of my own articles. I also had tons of thoughts about getting press before I startedβ¦
β‘ I thought I wasnβt interesting enough to be on podcasts.
β‘ I judged myself harshly, often picking apart the sound of my own voice or my own words when I read them aloud.
β‘ I thought I didnβt have any connections because only special and interesting people get their work in writing.
β‘ I was (and still am) unwilling to do anything spammy or inauthentic to grow.
This is why I know I can help anyone.
Just ask my clientsβ¦
βThis program helped me stop overthinking, stop stalling, and start pitching in a way that actually feels like me.
Now, Iβm tracking podcasts I know I can be on, creating a PR system that works, and showing up with way more confidence and clarity than ever.
I realized I already had everything I needed. I just had to stop overthinking it. It feels so good to have a story thatβs finally working for me.β
β Meredith,
Holistic Mindset Strategist
βI quit my job, booked more gigs, and finally started saying: This is who I am.
This program didnβt just get me pressβit changed my whole f*cking life.
Iβm not scared to talk about who I am anymore. Thatβs the real win.β
β Kaide,
Intuitive Piecer and Tarot Reader
βIβm no longer obsessing over the perfect pitchβIβm actually sending them. This isnβt just about media training- itβs about becoming unapologetically visible
β Lisa,
Founder of The Golden Brand co
Soβ¦What EXACTLY is included in
BTFB BOOTCAMP?
β‘ 6 Weekly 60-minute calls on Zoom
β‘ 6 structured modules with mapped-out strategies and tactics that we customize to your biz
β‘ Private Slack group support Monday-Friday
β‘ All 6 recordings and transcripts from our calls for you to keep
& Thereβs MORE!
π VIP THEME 1: The Accountability Edition - Your Press Insurance Policy
This is for you ifβ¦
ο»Ώο»Ώ β You need accountability & deadlines
to get sh*t done
ο»Ώο»Ώ β You donβt want to waste time second-guessingβyou want my direct feedback
ο»Ώο»Ώ β You want someone ensuring you actually pitch yourself & follow through
ο»Ώο»Ώ π Session Breakdown
Session 1: High-touch audit of your press materials (bio, pitches, media kit)
Session 2: Full rewrites & optimizationsβIβll help you make it pitch-perfect
Session 3: PR Execution PlanβWe map out your outreach, deadlines & next steps
β You canβt fail because Iβll personally be keeping you accountable on Slack and reviewing everything before you send it out.
π£ VIP THEME 2: The 90-Day Publicist Plan - Your Personal PR Roadmap
This is for you if...
ο»Ώο»Ώ β You want a step-by-step PR plan that removes the guesswork
ο»Ώο»Ώ β You donβt want to just pitchβyou want to build real media relationships
ο»Ώο»Ώ β You want a roadmap for the next 90 days so you always know what to do next
ο»Ώο»Ώ π Session Breakdown:
Session 1: 90-Day Media PlanβCustom strategy for your niche & goals written and created by me based off your biz
Session 2: Your VIP Media Rolodex: The Exact People to Pitch for the Next 90 Daysβ Iβll help you build a personalized, curated media hit listβincluding names, contact info, and angles that make your outreach a no-brainer. -aka potential personal intros and access to my personal "little Black Book
Session 3: Feature Formula: Crafting the Story Editors Canβt Say No Toβ
β You donβt just need your pitchβyou need a story that media canβt resist. Iβll help you refine your PR angles so they fit seamlessly into what publications are already looking for.
IF...
β‘ Youβre ready to be seen but keep holding yourself back.
β‘ You keep hitting a wall when it comes to growing your visibility.
β‘ You want bigger press opportunities but donβt know where to start.
β‘ You feel like youβre playing it safe online.
Da FAQs
I donβt own my own business yet, but I would love to get more press for my side hustle. Would this program be for me?
YES! If you have something to leverage in your career, artwork, or expertise, you too can land press with my steps.
When are the group calls?
Calls will take place on Wednesday afternoons 1pm EST- and start on Wednesday, April 16th.Canβt be there live? All lessons will be recorded and workbooks will be available on Slack on our group channel. So if you want to go at your own pace totally cool.
How many people will be in the program?
We are capping the program at 25 spots.
What is your refund policy?
All bootcamp sales are final and non-refundable
